Business
and Consumer Lists
To inquire about additional lists, contact us at lists@abis.com
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Data Services
At ABIS, we understand the importance of your data's integrity.
We use USPS compliant software in addition to several proprietary
applications. Our data processing department is staffed with skilled
programmers who have extensive experience in direct mail marketing.
- Data
Conversion and File Maintenance
Maximize the effect of your mailing by enhancing your
data with upper/lower casing, custom salutations, gendering, Nth
selects and appends.
- NCOA with Nixie Option
National Change of Address (NCOA)
identifies
consumers and businesses that have moved. This
process allows you to update your databases with
current mailing addresses. The nixie option will identify
addresses that may no longer be deliverable.
- Postal Presort and
CASS Certification
Postal Presorting creates the barcode for automation
discounts and appends the zip+4.
- Merge/Purge
Combines multiple databases and removes duplicates.
The end result is an efficiently database.
- LACS – Locatable
Address Conversion System
Locatable Address Conversion System (LACS) identifies
and corrects addresses that have been changed from
rural route box numbers to city-style addresses. These
old and invalid addresses will be converted to street
and
number addresses that will improve the deliverability
of your mailing
- DSF – Delivery Sequence File
DSF is compiled by the U.S. Post Office. This database
includes 140 million mailable address points across
the
United States. DSF will help your mailings qualify
for
postal discounts by assigning zip+4 and carrier route
codes in addition to standardizing addresses, and sorting files
according to walk sequence.
- Profile Analysis
This analysis will uncover specific characteristics
unique to your customers and measure your level
of
market penetration. This affords you an opportunity
to
better understand your customers and, in turn,
find
more like them.
- List Enhancement
Add information to your database that will give
you
valuable knowledge for identifying new sales
opportunities.
- Performance Modeling
Creates a predictive model specifically based
on
responses from one of your recent direct marketing
campaigns. These effective models will help
you to
predict performance from future campaigns, forecast
revenue, and conduct more effective promotions
overall.
- Suppression
ABIS compares your in-house database of customers
with our Prospect database and removes any matching
records. This will help you to avoid sending marketing
pieces to existing customers.
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